Book launch of 'How we made it in Africa II' in Hermanus

Following successful launches in Singapore (February 6) and at Harvard Business School (March 28), we are thrilled to announce the upcoming launch of the book 'How we made it in Africa II: Real stories of entrepreneurs turning opportunity into profit' in Hermanus, South Africa. The event will take place at the Hermanus Library on Wednesday, April 29, 2026.

How we made it in Africa II, by South African author Jaco Maritz, chronicles the journeys of entrepreneurs building remarkable companies across the continent.  Building on the success of the acclaimed first edition, Maritz returns with 15 fresh case studies of founders creating successful businesses. The entrepreneurs featured come from a variety of countries – from South Africa and Nigeria to Kenya and Egypt. The stories also cover a wide range of sectors, from retail and agriculture to healthcare and technology. Each chapter takes a frank look at the path from idea to profitable venture, covering the mistakes, the challenges, and the hard-won lessons.

The Hermanus launch will feature an engaging live discussion, with Maritz in conversation with Barend La Grange. Attendees can look forward to a deep dive into the entrepreneurial journeys chronicled in the book, offering invaluable insights for aspiring business owners, investors, and anyone interested in Africa's business opportunities.

Event Details:

  • Date: Wednesday, 29 April 2026
  • Time: 18:00
  • Location: Hermanus Library, 1 Magnolia Street, Hermanus
  • Admission: R50 per person (includes wine and snacks)

RSVP Information:

Members of the public and the media are invited to attend. As seating is limited, guests are requested to RSVP no later than Tuesday, 28 April 2026.

To reserve your seat, please contact the Hermanus Library:

Those who can't attend the launch can purchase the digital and paperback versions of the book here.